The other night I was with a friend who said "Why would anyone want to come to Norway, what's in Norway?"
And I suppose for some people cold dark winters and relatively mild short summers aren't their thing, along with many of the social and cultural aspects of Norway. There are many aspects about Norway some may not like, living here. For example, night life is not as big as it is in other countries, and all alcohol stores are state run, and close on Sundays and after certain times (meaning most people forward think it). To most people, Norway is probably boring. This happens to be an opinion offered by Norwegians themselves (possibly more than foreigners even), especially when it comes to Oslo, which many Norwegians apparently consider one of the most boring cities in Europe.
So, I suppose the point of this is to give some reasons to visit Norway...
1. Geirangerfjorden:
Actually, just fjords in general. They are all around the entire Norwegian coastline, spanning many many kilometers, of dramatic, beautiful, untouched scenery. There is not many other countries where you will see as spectacular a sight as this.
2. Aurora Borealis and the Midnight Sun:
Norway is often called the "land of the midnight sun" though I'm unsure why, since you can experience this in all of the extreme North. Essentially, it is the time when the sun doesn't go below the horizon during the summer. Very beautiful, but I prefer what happens in the winter - Auroras. This is something of which you cannot describe which is amazing to see, and cannot be experienced in many other places.
3. Trondheim:
This is one of the best 'cities' in Norway, with some of the most amazing history, many old buildings and some of the best cultural things to see and do (and eat). Anyone visiting Norway should visit Trondheim.
4. Bryggen:
Bryggen in Bergen is a UNESCO World Heritage Site, a part of 'old Bergen' along the wharf, with lots of preserved buildings, and lots of history. The city of Bergen itself is also worth an extended visit, as it has many museums, cafes and so on.
5. Flåmsbana:
The Flåm train line runs through multiple small towns in Norway, and is incredibly scenic, passing through steep mountains, with many breathtaking waterfalls and cliffs. It is a very popular tourist attraction, and for good reason. Such sites cannot be seen elsewhere.
6. Preikestolen:
Near the town of Stavanger, this is also a popular tourist attraction, and a national icon, of sorts. It is also called the pulpit rock in English, and overlooks the Lysefjord. It's a small hike up there, but the view is always worth it.

This is another UNESCO WHS in Norway. It is about halfway along the western coastline of Norway, North of Trondheim, and is a series of many small Islands, dotted with old fishing towns. Many of the towns in the area are very scenic, and the islands themselves are also very beautiful. There is many pictures of this area around, but I don't think any capture it well enough. My favorite part of the area is Lofoten (not quiet in the same location, but very nearby).
8. Vikings:
...and other viking-related things. Throughout Norway there is a lot of Viking history, many museums, many old stave churches, and remnants of the forefathers of the country. It is something which Norwegians are quiet proud of, and eager to show to visitors, and something which is deeply embedded in society and culture. It is also probably one of the main reasons most people would want to visit Norway, apart from the nature.
I suppose 9 & 10 would be Women and Food, respectively, but i'm too lazy to talk about that. Perhaps another time.